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Preserve your capital

Andrew Winston, speaker and author of "Green Recovery" talks about going green to preserve capital. Emily Nagle Green, author of "Anywhere" and CEO of the Yankee Group talks about growing your customer base in the 21st century.
Keywords: andrew winston, anywhere, capital, Customer Loyalty, emily nagle green, green recovery, growth, preserve, Sales, yankee group
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Hello everyone, I’m Randell Mauricio

And I’m Terri Apostle, welcome to EOtv and happy March.

Hopefully where you are, the month came in like a lamb!

We might not be able to control the weather, but coming up we will tell you ways you can easily connect with customers.

We will also explain how going green can net your more green. Lets throw this thing into high gear and get started!

Do you how will you grow your customer base during the 21st century? Well, according to Emily Nagle Green, author of “Anywhere” and CEO of the Yankee Group, the answer is technology. Today, she walks us through the near future from a consumer’s viewpoint and talks about technologies that will make connecting with potential customers easier and more cost-effective. Take a look. -CLIP-

Emily also offers her tips for businesses that want to stay relevant in the 21st century.

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When the economy turns rough, many companies sideline their green business initiatives, but Andrew Winston, speaker and author of “Green Recovery” among other titles says shelving green initiatives can be a big mistake. He goes on to explain how green initiatives can help your company preserve precious capital while giving focus to your innovation efforts and strategic priorities.

-CLIP-

Thanks for that advice Andrew

We also want to thank Emily Nagle Green for sharing some good tips with us earlier in the cast.

We will have a brand new tip of the week in just a few days so don’t stray too far.

And what would the cast be with out my motivational thought?

It would be nothing, Randall. So, lets hear it.

Don't compromise yourself. You are all you've got.

Well, I’ve also got your back Randall, doesn’t that count?

It sure does Terri! See you next time.